NAKED TAN
NAKED TAN
NAKED TAN
NAKED TAN
NAKED TAN
NAKED TAN

A reinvention of visual identity and packaging for a trusted name in beauty.
Polaris was asked to consult on brand positioning, creative direction as well as provide a conceptual product packaging refresh for one of Australia’s most trusted tanning product brands.
The core focus of the project was to unify the visual direction of marketing and product assets for the business.
SERVICES
Brand Positioning
Visual Identity Refresh
Conceptual Design
Packaging Design
Print & Digital Design